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Presentation: X-Ray, Discover What Amazon Prime Members Can’t Stream Without
https://cdnapisec.kaltura.com/p/2539171/sp/253917100/embedIframeJs/uiconf_id/44037791/partner_id/2539171?iframeembed=true&playerId=kaltura_player_1556143158&entry_id=1_pu8c1wik&flashvars[streamerType]=auto
Description
Have you ever wondered ‘who’s that actor?’ or ‘what’s that song?’ while watching TV? Amazon Prime Video instantly answers these questions and more with X-Ray, their magical IMDb-powered feature that customers love! X-Ray enhances customer’s viewing experiences by making a rich suite of contextually relevant information such as cast, music, trivia, and curated bonus material available at their fingertips while they watch. Learn about the evolution of X-Ray, how Amazon Prime Video is driving streaming engagement through interactive experiences on everything from movies to live sports, and how they work with creators to enhance their storytelling.
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Speakers
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