Streaming Advertising 101

About Streaming Advertising 101

Current Status
Not Enrolled
Price
0.00
Get Started

As of 2022, the media and entertainment market represents an approximately $400 billion global opportunity. Roughly half of that revenue is derived from subscriptions and the other half is revenue generated from advertising. In this course, you will learn the fundamentals of streaming ad technologies, workflows, and the myriad of components within the streaming ad ecosystem. Additionally, this course will provide details on the mechanics of ad purchasing, fulfillment, and measurement.

  • Card image cap
    Andy Rosen

  • Card image cap
    Chris Hock

  • Card image cap
    Dave Glasson

  • Card image cap
    Jean-Yves Couleaud

  • Card image cap
    Matthew Driscoll

  • Card image cap
    Onur Akdemir

  • Card image cap
    Xavier Denis

  • Card image cap
    Zachary Cava

Course Content

Expand All
Introduction to Streaming Advertising
Lesson Content
0% Complete 0/2 Steps
Streaming Advertising Systems
Streaming Advertising Data
Streaming Advertising Flows
Key Considerations

Ratings and Reviews

5.0
Avg. Rating
3 Ratings
5
3
4
0
3
0
2
0
1
0
What's your experience? We'd love to know!
Brendan Hourihan
Posted 2 months ago
Great Course for Video Professionals!

Highly recommend for professionals looking for high level overview of the advertising landscape and the fundamentals of ad insertion mechanisms

×
Preview Image
Susana Lopez
Posted 6 months ago
Learned how Ads work in Streaming

Learned a lot and enjoyed all the diagrams and examples.

×
Preview Image
Dave Glasson
Posted 1 year ago
A great way to learn the ins and outs of Streaming Advertising

In under a day this course can teach you the essential elements of streaming advertising

×
Preview Image
Show more reviews
What's your experience? We'd love to know!

Course Developers and Contributors

This course was developed by the following SVTA working group(s):